Cookie Policy
This Cookie Policy explains how False Hope Brand Co. (“False Hope,” “we,” “us”) uses cookies and similar technologies on this website. It should be read together with our Privacy Policy.
What are cookies?
Cookies are small text files placed on your device when you visit a website. They help a site function, remember your preferences, and give the site’s owners information about how it is used. We also use similar technologies such as browser local storage and pixels; in this policy we refer to all of these simply as “cookies.”
How we use cookies
We group cookies into three categories. Strictly necessary cookies are always active; every other category stays off until you allow it through our cookie banner.
Strictly Necessary
Essential for the site to function — including security, navigation, and remembering your cookie choices. These cannot be switched off.
Analytics & Performance
Help us understand how visitors use the site so we can improve it. This data is aggregated and, where possible, anonymised.
Marketing & Personalisation
Used to show you more relevant campaigns and measure their performance, on this site and elsewhere.
Cookies we use
| Name | Provider | Purpose | Category | Duration |
|---|---|---|---|---|
| fhbc_consent_v1 | False Hope (first-party) | Stores your cookie preferences | Strictly Necessary | 12 months |
| _ga | Google Analytics | Distinguishes unique visitors | Analytics | 2 years |
| _ga_<id> | Google Analytics | Maintains session state | Analytics | 2 years |
| _gid | Google Analytics | Distinguishes unique visitors | Analytics | 24 hours |
Analytics cookies are only set if you allow Analytics. We do not currently use marketing cookies; if that changes, this policy and our cookie banner will be updated first.
Managing your preferences
You can accept or reject non-essential cookies at any time using the banner shown on your first visit, or by selecting “Cookie Preferences” in the footer of any page. You can also control cookies through your browser settings — note that blocking some cookies may affect how the site works.
Third-party cookies
When enabled, Google Analytics sets cookies to help us measure site usage. Your interaction with Google Analytics is subject to Google’s privacy terms; see “How Google uses information from sites or apps that use our services.”
Changes to this policy
We may update this Cookie Policy from time to time. The “Last updated” date above reflects the most recent changes.
Contact
Questions about this policy? Contact us at privacy@falsehopecollection.com or False Hope Brand Co., PO Box 805856, Chicago, IL 60680.